Meta CEO Slams Apple's Vision Pro, Touts Affordable Quest 3

Meta CEO Slams Apple's Vision Pro, Touts Affordable Quest 3

News by Roberto OrosaRoberto Orosa
Published: June 09, 2023

Meta CEO Mark Zuckerberg has weighed in on the Vision Pro just a week after Apple announced its mixed reality headset during the WWDC conference. 

In a company meeting with Meta employees, the CEO said Apple offers “no magical solutions” that Meta’s teams have “not already explored and thought of.”  

Zuckerberg continued by saying that while the Vision Pro offers high- resolution display, it costs seven times more than Meta’s upcoming Quest 3 headset and requires “so much energy" that it needs an external battery.  

“They made that design trade-off, and it might make sense for the cases that they’re going for,” he added. 

Get connected with the right AR-VR companies for your project.

News on Quest 3 broke out last April, when the Meta CEO revealed in an earnings call that the headset will come “at a price point that will be accessible for a lot of people.”  

Soon after, the tech giant officially unveiled their headset just a few days before Apple’s WWDC event, with a release slated for this fall.  

With the Quest 3 retailing for only $499, Zuckerberg believes the Vision Pro launch showcases the “difference in values and vision” between Meta and Apple, as the former makes sure its products are affordable and accessible.  

“By contrast, every demo that they showed was a person sitting on a couch by themself. I mean, that could be the vision of the future of computing, but like, it’s not the one that I want,” he expressed.  

“There’s a real philosophical difference in terms of how we’re approaching this. And seeing what they put out there and how they’re going to compete just made me even more excited and in a lot of ways optimistic that what we’re doing matters and is going to succeed.” 

Ultimately, the competition between Apple and Meta will likely set the stage for what we can expect from the best augmented reality companies. Each new feature will push the others to innovate, whether in hardware capabilities, user experience or market accessibility.

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