Texas-Based Decision-Makers Active at Different Times, Research Reveals

Business-to-business (B2B) decision-makers from Texas are most active through different times of the day, new research reveals. 

DesignRush, a B2B marketplace, used its website’s user activity between April 2022 to March 2023 to find out the best times to engage with B2B decision-makers from the United States. 

In the study, the company discovered that activity from each Texas city peaked at different times, but none had been most active between 5 p.m. and 8 p.m. 

Starting with Allen, user activity went up between 9 a.m. and 12 p.m., with a peak at 11 a.m. 

McKinney sustained high engagement between 10 a.m. to 2 p.m., but also showed high activity between 9 p.m. and 12 a.m. compared to most states. 

Both Carrollton and Plano peaked at 3 p.m. but had begun gaining momentum as early as 1 p.m. 

Houston, Texas’ biggest and most populated city, also peaked between 1 p.m. to 3 p.m. However, the city also showed higher user activity between 1 a.m. and 4 p.m. compared to other US states. Richardson followed suit.  

Meanwhile, San Antonio, Texas’ second largest city, showed an increase in user activity as early as 5 a.m., peaking at 9 a.m. 

Texas is just one of the many states included in DesignRush’s research. The B2B company also measured the best times to engage with decision-makers from New York, California, and many more.  

Through its huge pool of data garnered from website visitors, it hopes to provide helpful information to the many industries based in these specific states.