Apple just dropped a new ad promoting the yellow version of its iPhone 14 and 14 Plus models.
The “Hello Yellow” video commercial highlights the vibrant new colorway through a mix of live-action and animated sequences.
The roughly 30-second advertisement starts with a man making his way out of an alleyway. As he walks down the streets, he reaches out for the yellow iPhone 14 from his pockets and suddenly turns into a fun cartoon version of himself.
He strolls through the yellow-tinted city to upbeat music, taking pictures of people and objects with his new phone. “Hello Yellow,” the end title writes.
The iPhone 14 and 14 Plus launched last September and October 2022 and came in Midnight, Starlight, Product RED, and new Blue and Purple colorways.
Yellow is the latest addition to the grace the color lineup, releasing six months after the phone’s initial launch.
Watch the new commercial here:
The iPhone 14 and 14 Plus Yellow is available in select stores and can be preordered in the online Apple store for the same price as the other versions – starting at $799 and $899.