Amazon’s $100 Million Generative AI Innovation Center Will Help Clients Create, Deploy AI Solutions

Amazon’s $100 Million Generative AI Innovation Center Will Help Clients Create, Deploy AI Solutions

Published: June 23, 2023

Amazon subsidiary, Amazon Web Services Inc., is investing $100 million to help customers create and implement AI solutions through its newly launched Generative AI Innovation Center.

The program would connect AI and machine learning (ML) experts with customers around the globe to help them envision, design, and launch new generative AI products, services, and processes, the company said in a press release.

“Amazon has more than 25 years of AI experience, and more than 100,000 customers have used AWS AI and ML services to address some of their biggest opportunities and challenges,” said Matt Garman, Amazon’s senior vice president of sales, marketing, and global services.

“The Generative AI Innovation Center is part of our goal to help every organization leverage AI by providing flexible and cost-effective generative AI services for the enterprise, alongside our team of generative AI experts to take advantage of all this new technology has to offer,” he added.

The Generative AI Innovation Center team will include cloud experts, strategists, data scientists, engineers, and solutions architects who will work side-by-side with customers to build custom solutions using generative AI.

“For example, healthcare and life sciences companies can pursue ways to accelerate drug research and discovery. Manufacturers can build solutions to reinvent industrial design and processes. And financial services companies can develop ways to provide customers with more personalized information and advice,” the company said, adding that the program would offer free workshops, engagements, and training.

The first users of the center already include travel guide publisher, Lonely Planet; customer engagement platform, Twilio; and sales platform, Highspot.

“We are always looking for ways to tap into new technology and meet the demands of today’s travelers,” said Chris Whyde, Lonely Planet’s senior vice president of engineering and data science.

“The AWS Generative AI Innovation Center, paired with expert-driven advice and Lonely Planet’s award-winning content, will enable us to provide more personalized travel recommendations, making travel more accessible for those around the world," he added.



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