Taylor Swift's concert series which kicked off in March, the Eras Tour, is set to become the biggest tour of all time—but just how big is it projected to be?
The Eras Tour by the Numbers
According to a new report from The Washington Post, Taylor Swift is set to make $4.1 billion out of the Eras Tour in personal earnings, assuming she takes 85% of the tour's revenue.
To put things in perspective, this is more than the annual economic output of 42 countries across the globe. Hotels and establishments in the cities where the shows were held also reported a sizable boost in earnings.
Cincinnati officials reported that the city is slated to earn an additional $48 million solely from the Eras Tours, while Kansas registered an additional $48 million from Swift's July visit.
Meanwhile, the popstar broke single-day revenue numbers for Seattle hotels, with the city garnering an estimated $7.4 million during her stop there.
Based on the average amount of spending of the Eras Tour concert-goers, the tour is expected to bring $5.7 billion to the US economy.
The Eras Tour Movie Breaks Box Office Records
Taylor Swift's concerts aren't the only thing breaking records.
The "Taylor Swift: The Eras Tour," a concert film made for fans who have missed the shows or want to relive the experience, has officially made more than $96 million in the US and Canada, dethroning the previous record set by Justin Bieber's Never Say Never.
"It took less than 24 hours for the Taylor Swift: The Eras Tour concert film to shatter AMC's US record for the highest ticket-sales revenue during a single day in AMC’s 103-year history,” theater company AMC shared.
While it's reeling in the numbers, the concert film has also started a common trend in theaters, where movie-goers storm to the front of the movie house to sing Swift's songs as if they were watching the actual concert.
Raise your hand if you went to the Eras Tour in Theaters 👋 pic.twitter.com/wdpuqVSHTy
— SwiftOnStage (@SwiftieOnStage) October 14, 2023
With its three-hour runtime, the film has also made $32 million internationally, taking the number one box office spot in multiple countries, including the United Kingdom, Australia, and the Philippines.
Edited by Nikola Djuric
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