YouTube Adds New Creator Tools to Level Up Shorts

YouTube Adds New Creator Tools to Level Up Shorts

News by Roberto OrosaRoberto Orosa
Published: August 02, 2023

Video streaming platform YouTube just announced six new creation tools to level up Shorts, its short-form platform taking on the likes of Instagram’s Reels and TikTok.

Starting with Collab, creators can now record Shorts side-by-side with other YouTube or Shorts videos. To do so, they just have to hit the "Remix" button and choose "Collab" to remix videos from other users. Users can also choose from a variety of layout options optimized to the split screen format.

The new Collab feature will join the likes of other "Remix" tools such as Green Screen, which allows users to have a YouTube video or Short as the background of their own, and Cut, which lets them use one to five seconds of a YouTube video or Short for their own.

The streaming giant is also introducing new effects, as well as Q&A stickers to Shorts. This allows users to ask questions to their viewers, and easily reply to comments with another Short.

Other new features include the ability to bundle together the effects and audio of a Short the user is remixing, and the option to save Shorts to playlists.

The company is also currently testing a mobile-first vertical live experience, which lets viewers part of the test discover live creators straight from their Shorts feed.

"Creators can go live in just a few taps - just make sure it’s vertical orientation! - and features like Super Chat, Super Stickers, and channel memberships will be available, too," it wrote on Tuesday. 

In line with this, YouTube will also test new recomposition tools to transform horizontal videos into Shorts, which it said will come in the next few weeks.

The streaming giant's recent upgrades come after rival platforms such as TikTok introduced new tools to its video-making arsenal.

Last week, the ByteDance-owned company introduced text-only posts as a new way to make a TikTok.

“With text posts, we're expanding the boundaries of content creation for everyone on TikTok, giving the written creativity we've seen in comments, captions, and videos a dedicated space to shine,” it explained.

Edited by Nikola Djuric

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